Content is critical. You need it to rank for SEO, establish yourself as a subject matter expert and to generate leads and sales. In fact, you cannot run any digital marketing strategy without it.
of marketers say blog content creation is their top inbound marketing priority. .
1 in 10 blog posts are compounding, meaning organic search increases their traffic over time.
B2B companies that blogged 11+ times per month had almost 3X more traffic than those blogging 0-1 times per month
B2C companies that blogged 11+ times per month got more than 4X as many leads than those that blog only 4-5 times per month.